FOCUS

WHAT WE WILL LOOK AT

Since we receive many plans each month, please be as concise as possible in your pitch deck. Please have a look at our investment criteria and send your business plan (max 2-3 pages text or 12 slides)  to opportunity@peak.capital including the following points:

Team

Team

  • Who is in the founding team and what is their background?
  • Which other key people are involved?
  • Who will be your first new key hires?

Problem and solution

Problem and solution

  • What problem are you solving?
  • Who has this problem?
  • How big is the problem?

Product

Product

  • How are you solving the problem?
  • What is the value of the solution?
  • How does it differentiate from existing products?

Technology

Technology

  • What does the tech look like?
  • How did you develop the tech?
  • What is the magic that makes everybody happy?

Business model

Business model

  • What does your revenue model look like and what are your main growth drivers?
  • Who are your partners, what is their role/dependency?

Market size

Market size

  • How large is your market?
  • What is the TAM, SAM, SOM?
  • What is driving your market?

Competition

Competition

  • Who are your international competitors?
  • What are the size (staff, funding clients), focus and markets of these players?
  • How do you stay ahead?

Customer acquisition

Customer acquisition

  • How do you acquire customers?
  • Which sales and marketing channels do you implement?
  • What is your growth plan on other countries?

Traction

Traction

  • What is the history/timeline of your company?
  • What pivots did you make or key changes have happened?
  • What are your future plans?

Financials

Financials

  • What is the actual and forecasted monthly revenues and costs?
  • What are the unit economics?
  • What other supporting data do you have to show progress (revenues, profitability, registered/active users, engagement partnerships/clients, traffic etc.)?

Investors

Investors

  • Who are the current investors?
  • Which amount has been invested?
  • What does the cap table look like?

Funding and allocation

Funding and allocation

  • How much money are you raising?
  • How will you spend the funding?
  • What is your proposed valuation?

WE WILL NOT INVEST IN

Peak Capital does not invest in startups that do not have their own technology, are not yet live, focus on a too small market or have only 1 founder.

INVESTMENT CRITERIA

Team

Team

  • Multiple co-founders
  • Strong execution
  • Tech expertise

Traction

Traction

  • Strong growth
  • Strong unit economics
  • Proof of scalability

Thesis

Thesis

  • Strong added value
  • Large market size
  • Beating competitors

Timing

Timing

  • Team ready to scale
  • Proof of concept
  • Proof of traction