FOCUS

WHAT WE WILL LOOK AT

Since we receive many plans each month, please be as concise as possible in your pitch deck. Please have a look at our investment criteria and send your business plan (max 2-3 pages text or 12 slides)  to opportunity@peak.capital including the following points:

Team

Team

  • Who is in the founding team and what is their background?
  • Which other key hires are involved?
  • Who will be you new first key hires?

Problem and solution

Problem and solution

  • What problem are you solving?
  • Who has this problem?
  • How big is the problem?

Product

Product

  • How are you solving the problem?
  • What is the value of the solution?
  • How does it differentiate from existing products?

Technology

Technology

  • What does the tech look like?
  • How did you develop the tech?
  • What is the magic that makes everybody happy?

Business model

Business model

  • What does your revenue model look like and what are your main growth drivers?
  • Who are your partners, what is their role/dependency?

Market size

Market size

  • How large is your market?
  • What is the TAM, SAM, SOM?
  • What is driving your market?

Competition

Competition

  • Who are your international competitors?
  • What are the size (staff, funding clients), focus and markets of these players?
  • How do you stay ahead?

Customer acquisition

Customer acquisition

  • How do you acquire customers?
  • Which sales and marketing channels do you implement?
  • What is your growth plan on other countries?

Traction

Traction

  • What is the history/timeline of your company?
  • What pivots did you make or key changes have happened?
  • What are your future plans?

Financials

Financials

  • What is the actual and forecasted monthly revenues and costs?
  • What are the unit economics?
  • What other supporting data do you have to show progress (revenues, profitability, registered/active users, engagement partnerships/clients, traffic etc.)?

Investors

Investors

  • Who are the current investors?
  • Which amount has been invested?
  • What does the cap table look like?

Funding and allocation

Funding and allocation

  • How much money are you raising?
  • How will you spend the funding?
  • What is your proposed valuation?

WE WILL NOT INVEST IN

Peak Capital does not invest in startups that do not have their own technology, have no customers, generate no revenue, have not found their product-market fit, focus on a too small market or have only 1 founder.

INVESTMENT CRITERIA

  • My startup is at maximum 7 years old.

  • My startup is related to the focus area of Peak Capital.

  • My startup is already making revenue.

  • My founding team is complete (hacker, hipster, hustler).

  • My startup develops its product inhouse.

  • My startup adresses a large market.